WORK WITH farrell
MARKETING PROJECT MANAGER
Hi! I’m Farrell Howe, a marketing project manager with 26 years of experience leading campaigns, teams, and multi-channel initiatives from strategy through execution. I specialize in turning complex marketing operations, branding, digital events, and crisis communications into organized, on-time, on-budget deliverables. I’m known for building systems and cross-functional coordination that let organizations do more with leaner teams. In fact, in a few roles, I was “the team.”
Unlike most marketing PMs who learned their craft through a project management track and lack real marketing experience, I have 26 years of hands-on marketing work across every discipline. I know what each deliverable actually requires in terms of timelines, budgets, and realistic scopes, in a way a generic project manager never could.
I’m not a project manager who took Marketing 101. I am a marketer who has been running the whole operation for decades. Learn more.
Already have someone managing your marketing department but still need help with specific projects? Great! I can help you with that too. Below are other services I offer.
marketing & Communications
I take the chore of promoting your business off your plate so you can focus on everything else.
Public Relations
Don’t let a media crisis derail your business. Be prepared with a custom plan. I can help!
Writing
Yes, AI exists. The problem is that everyone is using it. Do you want your business to sound like a computer or a person?
I have served at all levels of marketing, from administrator to director, and I have seen how poor communication, lack of transparency, and inconsistent leadership can derail a project, crush morale, and foster long-term institutional distrust.
Let me help your business address the breakdown in your communications and work with your staff to restore trust and organizational health.
consulting
mENTORSHIP/coaching
I’ve worked under both exceptional managers and others who weren’t effective. I’ve led well, and I’ve faced missteps as a manager. Those experiences have taught me valuable lessons I’m eager to share with professionals navigating conflict resolution or other management issues.
Communications Audit
I will form a task force representing every department to assess all communication channels, identify strengths and gaps, and develop a staff-driven plan that leadership will endorse.
Hourly and monthly rates are available and quoted per service.
Design
I have designed countless projects over the course of my career, from logos and brochures to bookmarks, digital promotions, and even toy bus wraps for a POTUS campaign! These are only a few highlights. I have experience with Adobe Creative Suite and Canva.
media
I don’t just build the strategy; I deliver the message. Comfortable on-air and on-mic, I bridge the gap between executive leadership and public-facing persona. Whether it’s a lens or a lapel mic, I know how to command a room, and a screen, to drive your mission home.
advocacy
In December 2013, my son’s diagnosis with acute lymphoblastic leukemia introduced me to Cancer Families United, a network of parents navigating the same terrifying reality. As I learned how critically underfunded and overlooked pediatric cancer treatment is, I channeled my anger into advocacy. I joined the board in 2014 and immediately began driving results: creating marketing campaigns, organizing fundraisers, and lobbying on Capitol Hill. This work culminated in a major victory in 2018, when I played a role in the passage of the Childhood Cancer Survivorship, Treatment, Access, and Research (STAR) Act.
